Proposal Presentation

The Cause

<goals | objectives>

Generate qualified top-of-the-funnel sales leads.


Build a marketing program that deepens and amplifies the Ascenda brand

Create systems to engage leads and convert them into clients

The

<strategies | tactics>

Project Managment

Create processes to efficiently implement marketing initiatives

Thought Leadership

Generate content that positions Ascenda as an authority in the space

Digital Marketing

Place content in front of target audiences by leveraging the appropriate platforms


  • Strategy development and implementation

  • Asset management

  • Template development

  • Audience development & messaging guidelines

  • Content calendar

  • Digital content

  • Blog content

  • Social management

  • Digital ads

  • SEO

  • Newsletter / drip campaign (Act On)

The Timeline

  • During this phase we will:

    -Review and sign contract

    -Pay initial retainer

    -Schedule kickoff meeting

    -Review timeline of work and meeting schedule

  • During this phase we will:

    -Have kickoff meeting

    -Inventory current assets

    -Review digital setup

    -Identify and implement ongoing marketing needs

    -Develop scope of work and timeline

  • During this phase we will:

    -Create initial project management workflows

    -Review communication plan

    -Continue ongoing marketing needs

  • During this phase we will:

    -Launch first round of content

    -Start initial digital ad campaign

    -Create timeline for next 90 days

The Budget

$4,500 / Month for 12 months

(plus cost of software & digital ads spend)

Paid monthly